Matrix LLC

Matrix LLC is a lobbying and opposition research firm that has provided political consulting services to Alabama Power for decades.

The Partnership for Affordable Clean Energy (PACE) is also directly linked to Matrix, with Matrix paying PACE Director Lance Brown’s salary in 2009 and 2010 while he was already serving in his role at PACE. Matrix employees also provided services to PACE.

According to Eddie Curran, an investigative journalists based in Mobile, Alabama, “The power company won’t say what Matrix does for them, and Matrix sure won’t… PACE is for all practical purposes a subsidiary of Matrix that happens to devote immense resources to boosting Alabama Power, Mississippi Power, and blasting its enemies.”

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